How does Beehiiv pricing change over time?
Beehiiv typically adjusts pricing 1-2 times per year, with smaller plan-feature changes more frequently. The free tier (up to 2,500 subscribers) has remained stable since launch; paid tiers (Scale, Max, Enterprise) have seen feature additions, occasional restructuring, and modest price adjustments. This page logs every change as it’s captured by our daily scraper, so you can see the trend before committing to an annual plan.
TL;DR
Beehiiv’s published pricing as of late April 2026 (verified daily by our live tracker):
| Plan | Annual (per month) | Monthly | Free? |
|---|---|---|---|
| Launch | $0 | $0 | ✅ Yes (up to 2,500 subscribers) |
| Scale | $43 | $49 | — |
| Max | $96 | $109 | — |
| Enterprise | Contact sales | — | — |
The annual savings: 12% off Scale, 12% off Max — modest but real.
The change log: This page is updated automatically every time our scraper detects a difference. As of 2026-04-28, no changes have been captured since we started tracking on 2026-04-26 — the prices above are the baseline.
Why a Beehiiv pricing change history is worth bookmarking
Newsletter platforms restructure pricing roughly every 12-18 months. The cycle is predictable:
- Launch with aggressive freemium pricing to capture market share
- Add value-add features (ads, recommendations, paid subs)
- Raise prices once retention is established
- Re-tier to push existing customers up
Beehiiv has been through this cycle once already (the 2023 → 2024 restructure). Watching for the next one is worth $10-30/month for solo operators on the upper tiers.
This page captures every change as it happens. If you’ve bookmarked this URL and Beehiiv raises prices on Scale or Max, the table above updates automatically and the change log below records the diff.
Current pricing details (verified 2026-04-26)
Launch — Free, up to 2,500 subscribers
What’s included on the free tier:
- Custom newsletters and custom website
- Custom podcasts integration
- Campaign analytics
- Unlimited email sends
- Recommendations Network access (compounding subscriber growth)
- Boosts (paid recommendation network) earnings on opt-in
What’s not on Launch:
- API access
- Ads (you can’t earn from the Beehiiv Ad Network on the free tier)
- Paid subscriptions setup
- Most automation features
- Custom domain support has trade-offs at this tier
For a builder validating a newsletter format, Launch is genuinely sufficient up to 2,500 subscribers. We use it for BuildersOS Weekly.
Scale — $43/mo annual ($49 monthly), 12% annual savings
The first paid tier. Unlocks the platform’s actual money-making mechanics:
- Ad Network: pre-vetted sponsors place ads in your newsletter
- Boosts Network: earn per-subscriber by recommending other newsletters
- 0% take rate on paid subscriptions: you keep all subscription revenue
- Digital products sales
- Email automations
For a serious newsletter past 2,500 subscribers, Scale is where the unit economics start to make sense. The Ad Network alone often pays for the tier within 1-2 months at modest list sizes (~5k+ engaged subs).
Max — $96/mo annual ($109 monthly), 12% annual savings
The “growing media business” tier:
- Remove Beehiiv branding
- Sponsorship Storefront (direct sponsor relationships)
- Audio newsletters
- Digital products with appointments
- RSS to send (auto-generate newsletters from a feed)
Max is the right pick for newsletters running formal sponsorship operations or producing audio/video content alongside text.
Enterprise — Contact sales
Concierge onboarding, dedicated account manager, dedicated IP addresses, Send API, custom publication limits. For media companies and large publishers; rarely the right fit for solo founders.
Annual vs monthly: how the savings work
12% savings on annual sounds modest, but the way Beehiiv calculates it matters:
- Scale annual: $43/mo × 12 = $516/year (vs $49 × 12 = $588 monthly)
- Max annual: $96/mo × 12 = $1,152/year (vs $109 × 12 = $1,308 monthly)
So you save $72/year on Scale or $156/year on Max by paying annually. For a newsletter generating any meaningful revenue, this is typically worth committing to annual.
The honest counterpoint: if you’re not sure you’ll stick with Beehiiv for a full year (you’re testing it against Substack/Kit), the ~$5-13/month flexibility of monthly billing is worth more than 12% savings. We recommend annual commits only after 60-90 days of sustained use.
How this tracker works
This page is generated from data captured by our daily scraper:
- Daily snapshot: A scheduled job hits Beehiiv’s pricing page, parses the rendered DOM, and records every plan’s monthly/annual price in a database row keyed by date
- Change detection: When today’s prices differ from yesterday’s,
a
price_change_eventis recorded with direction (increase / decrease / launch / discontinue), percentage change, and old/new values - This page rebuilds: The Markdown table at the top regenerates automatically; the change log section below appends new events
You can also see the live tracker page for a more detailed view, including a visual price history chart per plan.
Change log
This is the canonical record of every Beehiiv pricing change captured by our tracker. We started tracking on 2026-04-26.
| Date | Plan | Direction | Change |
|---|---|---|---|
| 2026-04-26 | All plans | Tracking baseline | Initial snapshot |
No price changes since baseline. This table updates automatically when our daily scraper detects any difference. Bookmark this page if you want a heads-up before Beehiiv announces a change.
Historical context (pre-tracker)
For reference, public information about Beehiiv’s pricing trajectory before our tracker came online:
- 2022-2023: Beehiiv launched with a generous free tier and three paid tiers (Launch, Grow, Scale). Pricing was significantly lower than current Scale/Max equivalents.
- 2023-2024: Restructure to current Launch/Scale/Max/Enterprise hierarchy. Prices on the upper tiers increased to reflect the expanded feature set (Ad Network, Recommendations, Boosts).
- 2024-2025: Largely stable; minor adjustments to feature allocation per tier rather than headline price changes.
The honest disclaimer on historical data: We don’t have verified-from-source data for changes before 2026-04-26. The dates above are based on public Beehiiv announcements and customer-side reports, not our tracker. From 2026-04-26 onward, every change is captured by our daily scraper and will appear in the change log table above.
When the next change is likely
Patterns from comparable platforms (ConvertKit/Kit, Substack, Mailchimp) suggest pricing changes cluster around:
- Q4 / new year resets: Many SaaS companies reprice in December or January for the upcoming year
- Major feature launches: New AI capabilities, ad network expansions, or platform migrations often coincide with pricing adjustments
- Funding events: Material capital raises sometimes precede monetization re-tiering 6-12 months later
If you’re considering an annual commit and you’re risk-averse on locking in current prices, our recommendation:
- Below 2,500 subscribers: Stay on Launch (free); revisit when you cross the threshold
- 2,500-10,000 subscribers: Scale annual is typically the right call; the $72/year savings vs monthly meaningfully exceeds the flexibility cost
- 10,000+ subscribers running sponsorships: Max annual; the Ad Network and Sponsorship Storefront features pay for themselves several times over at this list size
Get notified when prices change
Two options:
- Bookmark this page: It updates automatically; check it before committing to a new annual plan
- Subscribe to BuildersOS Weekly (linked from our home page) — we cover material pricing changes across the AI/SaaS tools indie builders actually use, including Beehiiv
You can also see Beehiiv’s full feature breakdown and live tracker on our tools page.
Pricing data on this page is captured automatically from Beehiiv’s public pricing page. We do not have access to internal pricing or Beehiiv-confidential information. AI assistance was used for drafting and proof-reading; editorial decisions are human-reviewed. Affiliate links are disclosed where present.